Adante Consulting Inc. (“Adante,” “we,” “us,” or “our”) is a management and technology consulting firm. We are committed to maintaining the confidentiality, security, and accuracy of the personal and business data entrusted to us by our website visitors, clients, and business partners.

This policy outlines how we collect, use, protect, and handle data in compliance with Canadian privacy legislation, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and Canadian Anti-Spam Legislation (CASL).

1. Information We Collect on Our Website

A. Business & Contact Data

When you interact with us as a prospective client or partner, we collect business contact information (such as your name, title, business email address, company name, and phone number) necessary to respond to inquiries, provide information, and establish professional relationships.

B. Website Analytics & Marketing Data

When you navigate https://adante.ca, we collect limited diagnostic and behavioral data to optimize user experience and campaign performance:

  • Inquiries & Meetings: Information submitted via contact forms, lead magnet downloads, or meeting widgets processed securely through HubSpot or other similar tools.

  • Automated Analytics: Technical data including IP address, general location, browser type, device details, page paths visited, and referral sources collected via Google Analytics 4 (GA4) and Google Tag Manager.

  • Advertising & Cookies: Cookie identifiers utilized by Google Ads and LinkedIn Advertising to measure advertising effectiveness and deliver relevant content.

2. Our Client Data Posture & Confidentiality

We maintain a strict distinction between Website/Marketing Data (collected through our digital channels) and Client Engagement Data (received or accessed during consulting projects).

Client Engagement Data Governance

Client Project Data is never collected through our website and is not governed by this online privacy policy. All data received or accessed in the course of an active consulting engagement is strictly governed by the specific Master Services Agreement (MSA), Statement of Work (SOW), and Data Protection Addendum (DPA) executed between Adante and the client.

When handling client data during active engagements, our practices are guided by the following core principles:

  • In-Environment Preference: We operate under a strict “client-environment-first” policy. Wherever feasible, our team conducts analytical and technical work directly within your secure IT tenant, ensuring your data never leaves your infrastructure.

  • Local Data Handling & Anonymization: When working with client data outside your environment is contractually required:

    • We extract only the minimum subset of data necessary to perform the agreed scope.

    • Datasets are anonymized, scrubbed, and stripped of personally identifiable information (PII) before extraction wherever possible.

    • Working datasets on staging environments are securely destroyed upon task completion.

  • Secure Exchange: Confidential file transfers are conducted exclusively through encrypted, secure shared spaces established within your IT tenant or our secure Microsoft 365 enterprise workspace.

  • Data Retention: Client operational data held by Adante is never retained beyond the active project period required to fulfill our contractual obligations, except as required for routine, encrypted system backups that age out automatically.

3. How We Use Information

Information collected through our website is used solely for legitimate business purposes:

  • Responding to direct inquiries, providing requested materials, and scheduling diagnostic calls.

  • Delivering and improving our consulting, fractional leadership, and technology services.

  • Analyzing website performance and marketing efficiency to optimize site experience.

  • Sending periodic industry insights, updates, or campaign communications where express or implied consent exists under CASL. You may opt out or unsubscribe at any time using the link provided in any email.

We never sell, rent, or trade personal or prospect data to third parties.

4. Third-Party Service Providers

We engage established enterprise service providers to host our infrastructure and maintain web operations:

  • Infrastructure & Hosting: SiteGround (Website Hosting), Microsoft 365 (Enterprise Productivity & Storage).

  • CRM & Marketing Automation: HubSpot (Forms, Pipeline, and Scheduling).

  • Analytics & Advertising: Google Analytics 4, Google Tag Manager, Google Ads, and LinkedIn Campaign Manager.

All third-party vendors process data strictly in accordance with their enterprise Terms of Service and Data Processing Agreements, adhering to PIPEDA-compliant security standards.

5. Safeguards & Security

We maintain physical, organizational, and technological safeguards to protect data against unauthorized access, disclosure, copying, or modification. These include enterprise-grade encryption in transit (SSL/TLS) and at rest, multi-factor authentication (MFA) across all internal staff accounts, and strict role-based access controls.

6. Access, Corrections & Contact Information

Under Canadian privacy law, you have the right to request access to any personal information we hold about you, or to request corrections or deletion.

For privacy inquiries, CASL opt-out requests, or questions regarding our data practices, please contact our Privacy Officer:

Adante Privacy Office

Email: privacy@adante.ca

Website: https://adante.ca 

Effective Date: Jan 1, 2026